Market Strategy Formulation Workshop<\/span><\/span><\/h1>\n <\/p>\n
\u201c(It was) the single most educational day I’ve had since I earned my MBA over ten years ago.”\u00a0<\/em><\/span><\/p>\nStrategy Consultant,\u00a0College Marketing Instructor,\u00a0Graduate of Columbia University<\/span><\/p>\n![\"Strategy\"](\"http:\/\/theqmpgroup.com\/wp-content\/uploads\/home\/Strategy.jpg\")
<\/p>\n
Learn the process and techniques that achieved 55% a year growth for 6 years for one company, grew a customer base for a software company from 1 to 1000 customers in 3 years and took a business that was about to be shut down from near collapse to winning orders up to and exceeding $1M from hospitals- all while raising prices.\u00a0 Learn how to get the most from your limited marketing budget.\u00a0<\/span><\/p>\nThis one-day QMP Market Strategy Workshop provides a field-proven suite of\u00a0 tools and techniques for achieving rapid growth through market focus and targeted business development initiatives.<\/span><\/p>\nWorkshop Content<\/span><\/strong><\/span><\/p>\nFoundational Marketing basics<\/span><\/p>\nDefining innovative products<\/span><\/p>\n12 criteria for picking attractive target markets<\/span><\/p>\nThe 6 fundamental market strategies<\/span><\/p>\nRPQL and its role in strategic success<\/span><\/p>\nPricing and the economic value strategies<\/span><\/p>\nChannel-to-market strategies<\/span><\/p>\nStrategic alignment<\/span><\/p>\nLaunching new business development and new product initiatives<\/span><\/p>\nAccelerating the market adoption of innovation<\/span><\/p>\nLeveraging the intra-market network (viral marketing, social media)<\/span><\/p>\neStrategy development<\/span><\/p>\nStrategy deployment (testing new strategies)<\/span><\/p>\nExecution, Execution, Execution<\/span><\/p>\nMarket intelligence feedback<\/span><\/p>\n
\nWho would benefit<\/strong><\/span><\/span><\/p>\nProduct Managers<\/span><\/p>\nMarketing Managers<\/span><\/p>\nSales Managers<\/span><\/p>\nEngineers and Entrepreneurs<\/span><\/p>\nGeneral Managers, CEOs, Owner<\/span><\/p>\n <\/p>\n
What Attendees Say…\u00a0<\/span><\/span><\/strong><\/p>\n\u201cExcellent! Definitely tools to use immediately\u201d<\/em><\/span><\/p>\n\u201cDefinitely a very good process I can apply to my business\u201d<\/em><\/span><\/p>\n\u201cThe QMP strategy framework allows us to quickly and effectively assess the attractiveness of new opportunities. The tool set reduces complex market factors to a few simple, easy-to-understand charts that not only develop the strategy, but also allow us to communicate it quickly to the organization. The process provides us a methodology for expanding the strategy into a set of consistent and coordinated actionable tasks. I was truly excited when I first became exposed to it four years ago and my use and enthusiasm hasn\u2019t diminished one bit.\u201d\u00a0 <\/em><\/span>CTO, Medical Equipment Firm<\/span><\/span><\/p>\n\u201cQMP uses models and tools that m<\/em>ake quick work of mind-twisting strategic challenges. The approach is no-nonsense and quickly gets to the real issues. It\u2019s a facilitated process, and I have to say, I have never worked with an individual who can help think through strategic issues as efficiently and effectively as Jerry Vieira.\u201d\u00a0\u00a0 <\/em><\/span>Exec VP<\/span><\/span><\/p>\n <\/p>\n
Registration Fees<\/strong><\/span>: <\/span><\/p>\nOn-Line On demand: $295 \/ participant<\/span><\/p>\nLive Webinar: $395 \/ participant<\/span><\/p>\nIn Person: $ 995 \/ attendee<\/span><\/p>\nCall us at 503.318.2696 to arrange market strategy training for your marketing and sales team.<\/em><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"Market Strategy Formulation Workshop \u201c(It was) the single most educational day I’ve had since I earned my MBA over ten years ago.”\u00a0 Strategy Consultant,\u00a0College Marketing Instructor,\u00a0Graduate of Columbia University Learn the process and techniques that achieved 55% a year growth for 6 years for one company, grew a customer base for a software company […]<\/p>\n","protected":false},"author":1,"featured_media":182,"parent":225,"menu_order":1,"comment_status":"open","ping_status":"open","template":"templates\/template-full-notitle.php","meta":{"footnotes":""},"yoast_head":"\n
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