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\n\t

Strategic Branding<\/span><\/strong><\/p>\n

\u00a0<\/p>\n

\"A good 'brand' is the effect of strategic marketing and operational success, not its primary cause.\" \u00a0- \u00a0Jerry Vieira<\/span><\/em><\/span><\/p>\n

A QMP Strategic Branding program extracts the essence of your firm's customer-perceived value from your history and customer base, then weaves that legacy into a forward-looking, competitively differentiated position and market strategy. The result is a strategy and message designed to resonate with customers in the most lucrative markets available to you.\u00a0<\/span><\/p>\n

Throughout a Strategic Branding Program QMP works with a client's management team to:<\/span><\/p>\n

\n
Identify, assess and target the most profitable markets available<\/span><\/li>\n
Identify effective competitive differentiation, positioning and messaging<\/span><\/li>\n
Research target market brand impressions<\/span><\/li>\n
Align and test all aspects of the strategy and brand (website, logo, tag line, product naming conventions, sales tool kit)<\/span><\/li>\n
Plan, road-map and execute the firm's marketing and branding \u00a0program<\/span><\/li>\n<\/ul>\n
All QMP programs utilize tools and process based on proven empirical marketing science.<\/span><\/p>\n
\u00a0<\/p>\n
A\u00a0Quick Story of the QMP Brand Logo<\/span><\/p>\n
The QMP Group logo came about as the result of a client survey which asked the basic question, \"Why do you elect to work with QMP?\"<\/span><\/p>\n
The answer was, \"We work with you, because you make us think differently about things.\"<\/span><\/p>\n
\u00a0<\/p>\n
$\"QMP$ <\/a><\/p>\n
\u00a0<\/p>\n
For more information about working with QMP to develop your branding strategy call us at 503.318.2696, email qmp1@qmpassociates.com<\/a> or tell us about your challenge in detail through our\u00a0 Contact Us<\/a> page.\u00a0<\/span><\/em>
\u00a0<\/span><\/em><\/p>\n
*****<\/center><\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"
Strategic Branding\u00a0“A good ‘brand’ is the effect of strategic marketing and operational success, not its primary cause.” \u00a0– \u00a0Jerry VieiraA QMP Strategic Branding program extracts the essence of your firm’s customer-perceived value from your history and customer base, then weaves that legacy into a forward-looking, competitively differentiated position and market strategy. The result is a […]<\/p>\n","protected":false},"author":1,"featured_media":4658,"parent":80,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"yoast_head":"\nStrategic Branding - The QMP Group, Inc.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/theqmpgroup.com\/qmp-marketing-and-sales-consulting-services\/strategic-branding\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Strategic Branding - The QMP Group, Inc.\" \/>\n<meta property=\"og:description\" content=\"Strategic Branding\u00a0"A good 'brand' is the effect of strategic marketing and operational success, not its primary cause." \u00a0- \u00a0Jerry VieiraA QMP Strategic Branding program extracts the essence of your firm's customer-perceived value from your history and customer base, then weaves that legacy into a forward-looking, competitively differentiated position and market strategy. 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